Alpha: a statistical measure of a security’s price volatility caused by factors other than the stock market as a whole. (vs. Beta)

Beta: A statistical measure of the price volatility of a of a security in relation to the entire stock market’s volatility. For example, a Beta of 2.0 indicates a stock that is twice as volatile as the market as a whole. Often referred to as a Systematic Risk.


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Learn more about finance terms at Investopedia

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